About Deson About Deson

About Deson

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Corporate Culture

Mission

Mission

Develop into an innovative enterprise "Born for Health, Exist for Responsibility.

Vision

Vision

Based on user experience, adhere to technological innovation and provide global customers with high-quality e-liquid OEM solutions and high-quality products.

culture

culture

Great virtue, self-improvement and innovation

Company Profile

Company Profile

Founded in 2013, Shenzhen Detension Biotechnology Co. Ltd. is the leading export trade corporation in China, specializing in the research and development, production and wholesale of premium e-liquid. And with its mature lean-production line, it also provides globle customers with high-quality OEM solutions. Detension has made the great success in those year and has been highly praised by customers worldwide, with its hotselling brands like "Frozen E.T.", "DRACULA" and "Mistea".

Detension also established a complete customer service system to make cooperations smooth and efficient. Detension focuses not only on design and quality of products, but also on customer service to achieve a win-win cooperation relationship.

Brand History

It has been recognized as "high-tech enterprise" and "large enterprise". It plans to enter into the international market by establishing DESON branches in Seoul and Kuala Lumpur, and build the DESON international brand by entering deep cooperation agreements with well-known flavor and fragrance companies.

2023

Scale expansion, public area expanded to 2,200 square meters, in response to national policies to become the first batch of electronic cigarette industry to obtain a production license of high-tech enterprises. Increased internal investment in the introduction of MES intelligent production system, improve the overall productivity and transform the overall workshop facilities, and obtained 100,000 class workshop certification.

2022

The famous film and television company Zhongshi Xingyao acquires its brand "Frozen E.T", and establishes Weibaile (Shenzhen) Commercial Management Co., LTD., which is controlled by Zhongshi Xingyao, as the global brand operation center.

Desen Biotechnology Co., LTD., strategic transformation, focus on the research and development of tobacco flavor, is committed to creating a leading brand in the tobacco flavor industry.


2021

FrozenE.T. series 3.0 products, including Slim and Pro two major products, innovative appearance design and optimized electrical circuit design to further improve the taste performance of the change-over small cigarette, truly become a collection of fever and daily use of excellent products.

2020

In response to the needs of the market and players, it launched the integrated smoke set product "Frozen E.T." change-over atomization set, which was immediately recognized by the terminal market upon its launch, helping the channel establish a brand image among novice players, and the taste recovery and smoke performance exceeded that of competing products in the same period.

2019

With the continuous progress of technology and in-depth research and development, launched the first "nicotine salt" series of nicotine oil -ALCHEMASTER alchemist, with a single fruit taste as the standard, smooth taste and true degree of reduction, has become the flagship reference and benchmark of fruit flavor oil in the industry.

2018

Led by innovative technology, Liptea launched the first "tea" flavor based brand LIPtea in the tobacco oil market, among which iced black tea and Jasmine tea have strong sales performance and word-of-mouth communication in the market, further enhancing the terminal influence

2017

After Frozen E.T., it continues to launch the big smoke liquid brand "Big P" for high-end players, which selects a variety of fruit flavors. The true restoration degree and smooth taste are sought after by the majority of players, becoming a market hit.

2016

The "Frozen E.T." brand was launched, and the first four flavor products were launched, which were widely praised once launched. The unique taste and packaging style won the recognition of a large number of players, laying a solid foundation for the sales of millions of bottles in the future.

2015

2023

2022

2021

2020

2019

2018

2017

2016

2015

Customer Centricity

Customer first

Customer first

in-depth listening to customer needs, the trend of e-liquid taste, flavor and flavor style, assisting to give professional advice, full-time customer service staff to record and follow up, and assign professional and technical personnel to come to test and analyze when necessary, and provide complete and effective technical solutions. Provide customers with high-quality after-sales service.

Listen to customers' suggestions at any time

Listen to customers' suggestions at any time

Discuss your needs with us; we have a database of mature recipes that have been evaluated by a professional team, which are differentiated based on market taste types and customer needs. Thousands of recipes can quickly match customers' different types of smoking sets and various taste requirements.